Cosmetics D2C · E-Commerce

OTBT

Onto Better Things · Safe for Hormone Health

Services Delivered

E-Commerce Web Design Ad Creatives Social Media Design Packaging Design

OTBT — Onto Better Things — is a D2C cosmetics brand on a mission to make clean beauty mainstream. Every product is paraben-free, toxin-free, and designed with hormone health in mind.

iGenius built their full digital and brand presence: a high-converting e-commerce website, scroll-stopping product ad creatives, a consistent social media visual identity, and packaging that communicates clean ingredients at a glance.

4×

Avg. ad engagement

40%

Sale conversion lift

300+

Creatives delivered

E-Commerce Web Design